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Lexus – The Power of Turbo

Lexus offers turbo charged engines in majority if not for all of its models. We wanted to showcase this difference and accentuate it more. This campaign is all about Turbo! Its rawness and its power but with luxury and refinement in mind. We used a Red color that would be attention grabbing but subtle and maintained the sharp and crisp edges that aligns with the Lexus designs.

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